Grand Josun Jeju will present "Colorful Escape: Lee Isara Special Exhibition" in collaboration with art curation platform "LIMAA (Gallery Rima)" until August 17 (Sunday). "Colorful Escape" is the first project where Grand Josun Jeju collaborates with Gallery Rima to provide customers with a new brand experience through art, and is the first exhibition in collaboration with Gallery Rima. In addition to this special exhibition, a total of 2 planned exhibitions with Gallery Rima will be presented in the first and second halves of the year. The hotel-art partnership model: luxury hotels increasingly integrate curated art programming as a differentiator in the competitive luxury hospitality market; art exhibitions provide Instagram-worthy spaces that guests share on social media, providing organic marketing; rotating exhibitions create reason for repeat visits and give long-stay guests engaging content beyond the hotel amenities; Lee Isara work featuring vibrant colors and Jeju landscape themes is particularly suited to the Jeju resort hotel context.