Redefining Competitiveness After Completing Comprehensive Finance
Woori Financial Group Chairman Lim Jong-ryong delivered his 2026 New Year address presenting three strategic axes: (1) Productive Finance — leveraging corporate banking strengths to broadly support companies across all growth stages through investment and loans; beyond short-term performance-centered finance to financial expanding competitiveness alongside real economy growth; proactive consumer protection system construction and financial crime/improper sales elimination; (2) Company-wide AX advancement — AI technology diffusion and institutionalization of digital assets (stablecoins, STOs) rapidly forming new financial ecosystems; deep application of AX in core business areas (screening, consulting, internal controls) for tangible results felt by employees and customers; digital new businesses connected to daily customer life expanding through accumulated data and AI capabilities; (3) Comprehensive financial synergy — strengthening core business competitiveness across banking, insurance, securities while connecting group-level collaboration to actual results. Context: Chairman Lim assessed the past 3 years as "time to build the foundation and strengthen internal substance" — completing the comprehensive financial group structure through insurance sector entry; CET1 ratio stable improvement; stock price and PBR at historical highs. 2026 environmental challenges: exchange rate and interest rate volatility, rapid AI evolution, entry into super-aged society, policy/regulatory changes simultaneously requiring fundamental restructuring. The productive finance concept: Woori''s differentiation based on corporate banking heritage — serving as a patient, long-term capital partner through company lifecycles rather than optimizing for short-term risk-adjusted returns, positioning Woori as the financial institution of choice for growth companies that need a banking partner not just a transaction processor.



